180ops Blog

What Customer Success Needs to Know About 180ops

Written by Marilyn Starkenberg | Jul 6, 2025 9:00:00 PM

 

Customer Success leaders and teams are the front line of the customer experience. Yet many find themselves stuck in reactive firefighting—handling repeated issues from multiple channels and managing challenges that aren’t strictly Customer Success problems. 

Contacts come in from various channels, but most relate to the same underlying issues, turning Customer Success into a dumping ground for problems caused by other departments.

Despite their best efforts, CS teams have little time to analyze or address root causes because KPIs often don’t reflect their true impact. This makes their work feel undervalued and reactive rather than strategic. On top of that, constant pressure to reduce costs limits their ability to innovate or improve processes.

 

How to transform the customer success game

Imagine having a clear, real-time picture of every customer’s unique situation. No more scrambling to piece together scattered data or reacting after the fact. With 180ops, you get exactly that: a unified operating system designed around your day-to-day needs.

By connecting internal and external data and using advanced analytics like AI and machine learning, you gain continuous situational awareness that empowers you to anticipate challenges, spot growth opportunities early, and act with confidence.

This means moving from firefighting to proactive partnership, helping your customers succeed while driving meaningful, measurable growth for your business.

 

ADDRESSING ROOT CAUSES OF CS CHALLENGES

Many Customer Success challenges stem from systemic issues caused elsewhere—in sales promises, product functionality, or marketing messaging. 180ops enables teams to identify and address these root causes by offering:

  • Continuous situational awareness with realtime updates that keep teams aligned with the latest customer health indicators and market changes
  • Meaningful KPIs tailored specifically to Customer Success work, making their impact visible to leadership and other departments
  • Tools for growth planning and optimizing the customer care model, helping CS teams align their efforts with broader company goals
  • Risk and opportunity discovery that enables smarter prioritization of resources toward high-impact customers and issues
  • Improved collaboration and visibility across Sales, Marketing, and Customer Success, fostering more effective cross-team communication
  • Fast deployment with built-in cybersecurity features and single sign-on (SSO) for smooth, secure integration
  • Time savings by filtering out “unnecessary” contacts—Forrester states 8 out of 10 contacts could be avoided—allowing teams to focus on meaningful engagements and proactive customer support
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DRIVING MEASURABLE IMPACT

These capabilities improve Customer Success teams’ ability to recognize risks early, free up time to focus on root cause resolution, and boost productivity and morale. By linking root causes to monetary value, 180ops helps quantify the direct impact fixing these issues has on Customer Success workload and overall company revenue.

 

BENEFITS AND OUTCOMES FOR CS TEAMS

With 180ops, Customer Success teams gain:

  • A clear, one-view understanding of the customer situation that enables fast comprehension and smarter support
  • Enhanced tools for customer retention and improved capability for up-selling and cross-selling
  • The ability to make their work and its impact visible to others, breaking down the silos that isolate Customer Success
  • Clear measurement of CS and Sales collaboration, facilitating better teamwork and alignment
  • A shift from being perceived as a cost center to a respected, strategic function contributing measurable value
  • A more motivating and meaningful work environment that supports talent retention

CONCLUSION

By empowering Customer Success teams with advanced data integration, continuous insights, and tools designed for their specific challenges, 180ops enables a transformative shift from reactive firefighting to proactive growth partnership. Customer Success leaders gain clarity on where to focus, how to measure impact, and how to collaborate effectively across the company to drive customer satisfaction and revenue growth. 

Ultimately, 180ops elevates Customer Success from a pressured cost center to a strategic driver of customer loyalty and business success.