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180 Perspective Change Blog

Discover insights that help you see your business through a customer and market-first lens. From unlocking growth opportunities to navigating risks, our blog is all about driving smarter decisions.

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MOST READ ARTICLES

Most B2B revenue teams agree on one thing: they need clearer visibility into where growth will come ...

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Many enterprises attempt to build their own potential modeling systems. They have the data, the tech...

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how customer success drives revenue

Sales don’t end when a customer buys a product. That's where Customer Success Managers (CSMs) come i...

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Business analyst writing with laptop and smartphone showing trend graphs on a white desk.

Many B2B teams struggle to grow because they treat all accounts the same. They chase every lead, pus...

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USING ANALYTICS TO UNDERSTAND AND EXPAND YOUR TARGET AUDIENCE

Understanding your target audience is essential for success in marketing. Advanced analytics can pro...

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