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180 Perspective Change Blog

180 Perspective change is about Customer & Market Centric perspective. In most dashboards and analytics tools the primary focus is on some internal object like business unit, sales team, channel, offering, etc. This is a major root cause for Blind spots and biased decisions in management.

Our focus is on Customers and Markets, understanding how to adapt to customers' needs and situations, optimize up- and cross-sales, new customer acquisition and retention. The primary focus is on Opportunities & Risks in the markets - Company's role is to adapt and make most of them! Our brand is about outside-in, bottom-up intelligence and taking those insights to operations. Hence, 180ops. Enjoy, follow and share :)

We are living in an age of uncertainty and technological disruption, that is demanding more and more...

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Offering Penetration or -adoption gives a view of the depth of customer collaboration. We work with ...

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Remember how it felt like plateaus were moving when 9/11 attack took place or when Lehman-Brothers c...

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Way back I read this book and it became a permanent reminder of one obvious fact for me. (The book i...

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Revenue Projection is an expected billing level for existing customers by month for the next 12 mont...

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Average Revenue Per Account AKA ARPA is a measure of single accounts total annual billing/revenue.

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The market activity has huge variation from one business sector to the next. In B2B some decisions a...

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In the past decade the amount of data that companies have captured has exploded and the tools that c...

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World leader on Strategic Thinking, Richard Rummelt wrote The book "The Crux: How Leaders Become Str...

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For a long time companies have organized their B2B sales based on current value centric segmenting m...

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Want to boost your Datadriven maturity?

Our job is to aggregate the data that you already have, combine it with external data and apply algorithms to make it more intelligent. We have reverse engineered our user experience to make data more meaningful and valuable for your strategic and daily decision making needs as well as define KPI's and manage and monitor change effortlessly. Please, contact us and let's have a chat.

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