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180 Perspective Change Blog

Discover insights that help you see your business through a customer and market-first lens. From unlocking growth opportunities to navigating risks, our blog is all about driving smarter decisions.

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MOST READ ARTICLES

Revenue forecasts should give leaders confidence. Instead, they often create frustration. Even with ...

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Enterprise revenue leaders face a familiar challenge: understanding where to focus resources for the...

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Most B2B revenue teams agree on one thing: they need clearer visibility into where growth will come ...

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Revenue growth is rarely blocked by a lack of opportunities. Instead, most enterprises struggle beca...

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Many enterprises attempt to build their own potential modeling systems. They have the data, the tech...

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Whitespace analysis done right

For many CROs, whitespace analysis feels like a checkbox exercise involving an endless sea of spread...

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In RevOps, tools like Clari and Gong have become go-to names for sales performance insights. But the...

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confidence in your decisions

Enterprises have spent the past decade investing in data platforms, analytics tools, and dashboards ...

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